The trade show floor is an open competition for the attention of the attendees. When someone steps into the exhibit hall they are hit with dozens if not hundreds of booth spaces that are seeking their visit. One of the most common questions we receive in the exhibit design and booth design processes is how to get people to stop at their booth. Much of this blog has been aimed at offering some of the answers to that question over the years. One method that has taken the industry by storm lately, is incorporating LED tiles into the booth construction to provide motion and dynamic content directly into the exhibit’s framework.
We have mentioned this tech before, as quite honestly it is one of the most impressive things I’ve seen at trade shows. The effectiveness of these displays is confirmed by the number of requests we’ve gotten to integrate this technology into our clients’ exhibits over the last couple of years. The difference now is that it is becoming a more attainable price point for all clients.
I like the video used to head this post, showing Aluvision’s Euroshop booth, because it shows the breadth of the technology I’m referencing. Modular LED tiles that seamlessly integrate into the exhibit construction. The trade show industry at large has embraced these modular, pre-configured frames as a primary building block through manufacturers like BeMatrix, Aluvision (and many others). This has allowed for innovation within these stock structures. One of those innovations is integrated LED tiles. With both the framing and LED screens peaking in popularity; demand, competition, and third-party integrators have lowered the cost of providing this solution to end clients. This even includes integration in inline exhibit booths.
Here’s an example of integration in an island display:
Here’s an example of a LED “poster stand” that can be used singularly or modularly to provide this technology:
At FrontLine, we have established partnerships with frame manufacturers, LED panel manufacturers, and industry-leading integrators of this technology. We are ready to explore solutions that may fit the booths you’re using at upcoming shows! Contact us!
